The Coaching Challenge - AXA Health Tech & You

4 October 2017



AXA PPP supports tens of thousands of people into changing their lifestyle in order to fulfil their health goals, by providing them with actionable insight and coaching programmes.

With the objective to increase the number of people AXA PPP can help live life well, we are looking for technologies and solutions that can deliver an engaging experience to people who are attempting a lifestyle change and motivate them to stick to their goals.

The solution itself could be anything: a platform, a device, a game, a programme, a community, a reward or loyalty scheme, content, etc, but it will need to be one or several of the following:

  1. Innovative technologies to track & measure how people are behaving, to assess how they are performing against a set of goals.
  2. Interesting tools to visualise the data & compare it to a set benchmark.
  3. Scalable means to deliver relevant insight back to the user to maximise engagement and support AXA PPP coaches into delivering their advice.
  4. Creative and effective mechanics to nudge people into changing behaviour and keep motivation high.

The opportunity is to partner with one of the largest medical insurers in the world and leverage their expertise to take your product to millions of their corporate partners employees. We are running a programme to find the right partner to test new technology quickly and scale the solution.

Programme milestones

  • September/October – Applications Opened
  • October/November - High-energy sessions where selected companies will get to pitch their proposition to the AXA PPP team
  • November 8th – Entries close
  • December – Trial phase begins testing one or several solutions

In partnership with

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